Creative Ways To Use The Infographics As Lead Generators

Did you know that infographics are one of the most effective ways to generate leads? In fact, businesses that use infographics see an increase in traffic of 12% compared to those that don’t. Infographics are a great way to present complex information in a visually appealing way. Not only do they help you stand out from the competition, but they also make it easy for your audience to understand your message. In this blog post, we will discuss how you can use infographics to generate leads for your business.

Share Them on Social Media

Firstly, social media is a great platform to share your infographics. When you post your infographic on social media, be sure to include a call-to-action (CTA) that encourages your audience to click through to your website. You can also use hashtags to reach a wider audience and promote sharing.

Include Them in Newsletters

Another superb way to generate leads with infographics is to include them in your email newsletters. Just like with social media, be sure to include a CTA that links back to your website. You can also use email marketing platforms such as MailChimp or Constant Contact to track how many people click through from your newsletter.

Add Them to Your Website

Your website is the ideal place for your infographics because it allows you to capture the attention of visitors and give them valuable information that they can use. You can also use infographics to drive traffic to specific pages on your site, such as your contact page or product pages.

Adding infographics to your website will undoubtedly generate leads and increase conversions. Be sure to choose an interesting topic and design your infographic in a way that is easy for people to understand. If you need help creating an infographic, there are many tools available these days.

Run an Email Marketing Campaign

Infographics can also be used as part of an email marketing campaign to target your audience. This allows you to reach a large number of people with your message and allow them to learn more about your business. You can use email marketing to promote special offers, new products, or even just provide general information about your business. Once again, be sure to include a call-to-action in your emails so that people know what you want them to do (alongside the infographic, of course!).

Educate Your Audience

So long as they contain genuinely useful information, infographics will also educate your audience, and this can generate conversions. If you’re selling a product or service that requires some level of understanding or knowledge, then an infographic can be the perfect way to get your message across. You can use infographics to explain complex concepts, processes, or systems in a way that is easy for people to understand.

By providing valuable information, you will also build trust with the audience, which is essential if you want people to choose your brand over all others.

Write a Blog Post

Finally, you can also spruce up your blog post with an infographic. If you’re writing about a data-heavy topic, an infographic can help make your points clearer and more visual. Some people find it much easier to retain information when presented in infographic form as opposed to long sections of text.


With all this in mind, infographics can work wonders when attempting to generate leads. Infographics are the modern banners and signage; while Graphics Unlimited can help with physical graphic design, why not allow infographics to boost your lead generation online?